Image Map

Inside Edition: Part 2 with Marcia

IMG_6481

“In our design meetings, we’re always trying to expand our core collections and add meaningful pieces that can be worn everyday. The idea of putting 100 positive, affirming words on a card was super exciting to me.”

“That’s part of the creative freedom in design,” Marcia explains. “Sometimes the jewelry comes first, other times it’s just a really powerful idea that puts the process into motion.”

quote-1

“I’m super inspired by typography and graphics and always come back from traveling with all kinds of ideas I’ve seen in stores, subways, buses, street art, just being somewhere new! When it came to designing 100 Good Wishes, I was very clear on what I wanted the card to look like and how I wanted it to make people feel. Words like compassion, strength, confidence … I just wanted people to have this powerful connection to it. Whatever words they connected with, I knew it could bring something good to people in a universal way.”

IMG_6485

“Once we established the message and the card, we started designing the necklace. I knew we needed a 100 of something… and that’s a lot for us! 100 of anything will create length, which I love!”

quote-2

Marcia wears her 100 Good Wishes almost everyday. “I have so many of them! I think the reason I always choose it is because it feels like a very powerful necklace. Powerful with positive intent.” 100 good wishes. 100 good things. It’s all about making good things happen!

Shop-100-good-wishes

Share Button

Inside Edition: #goodthingshappen

MMC-header-1

The Beginning 

From the start, Marcia Maizel-Clarke, Dogeared’s Founder, Owner & all around Creative Force was intuitively capturing special moments and turning them into something more. Although it wasn’t a clear path to creating Dogeared, moments of her childhood forged a powerful idea of connection and it was something that would stick with her.

“Some of my earliest and fondest memories involved jewelry,” she recalled and “as a girl, my grandfather owned a pawnshop in downtown Las Vegas, near the Golden Nugget. We would go there, look around and try stuff on.  This was Vegas in the olden days, so there were some treasures! Such great exposure to so many unique things, the memories I have of that time make me smile.”

After graduating from UC Santa Barbara, working as a retail buyer at a major department store and then working in wholesale, she developed an understanding of what women want to wear and what makes an unforgettable gift. Marcia began making accessories as a creative outlet and started selling handcrafted designs at local flea markets.

Making The Connection

“It was never just about jewelry,” she notes and adds, “for me, Dogeared stems from the meaning behind the jewelry. A lot of times you’re writing a card for a gift and you can’t figure out what to say…Dogeared is all about giving people a voice.”

Marcia believes jewelry has a significant role in peoples’ lives. She says its “shown up in my life in many ways. From the age of 13 to Sweet Sixteen and my first boyfriend…you get what I’m saying. It’s that connection and those pieces – they’ve helped create my story.”

IMG_2628-cropped

Make A Wish

One of Dogeared’s first and still most successful collections was based on a wish concept. Marcia and Merlin, her husband, had gone back and forth about this idea, where the charm is made to eventually fall off of its silk necklace. The meaning behind it is that when it does fall off, your wish should come true. They didn’t know if people would buy jewelry that wasn’t meant to last forever, but decided to try it! Marcia believes that “ultimately, it’s been a success because it has the power of belief behind it.  When you make a wish, you’re putting your energy towards something… to have that as a reminder is really powerful.”

IMG_2639-cropped

The Next Beginning

“So, as you can tell,” Marcia laughs. “I’ve always believed in this stuff. I think everything has meaning and energy.” This is the core of her creative process. Marcia elaborates, ”Your journey will unwind and unfold to you, but the key is forward motion. After 23 years, I still believe good things happen.”

shop-MAW

Share Button

#goodthingshappen giveaway

BLOG-CONTEST-HEADER

blog-giveaway-quote

The entry period for this giveaway has ENDED.

 

GOOD THINGS ARE HAPPENING…

Since we started Dogeared more than 23 years ago, our core principles have always remained the same – positive energy, celebration, and of course, lots of love, love, love! It’s love and good intentions that have always helped us create something we’re truly excited about every single day.

Today marks the next beginning of Dogeared. We’ve got an energized new look, a refreshed logo with updates to dogeared.com… and we’ve embraced a new defining mantra: good things happen.

As we embrace the start of something new, we asked Dogeared Owner, Founder & Creative Force Marcia Maizel-Clarke to reveal a little more about where it all began. Read her interview here.

BE PART OF IT: 

Our brand has always been about more than just jewelry! And because you’ve inspired us with your stories, happy moments and milestones, we’ve created a new way to celebrate and connect with you.

How To Enter: Snap a pic on Instagram or Twitter and tag your #dogeared with #goodthingshappen + why you love wearing it for a chance to win a weekly prize or a $250 Dogeared Gift Card!*

get-inspired-button

#GTH-CONTEST-GRAPHIC

*NO PURCHASE NECESSARY TO ENTER OR WIN. Promotion begins on August 5, 2014 at 12:00:01 a.m. PST and ends on September 2, 2014 at 11:59:59 p.m. PST. Open to legal residents of the 50 United States and the District of Columbia, who are 18 years of age or older at time of entry. Void outside the 50 United States and the District of Columbia and where prohibited by applicable law. Subject to Official Rules. For Official Rules, click here. Sponsor: Dogeared, Inc. 6047 Bristol Parkway, Culver City, CA 90230

Share Button